Complexity management
Complexity management Innovation sometimes becomes its own enemy. A new discipline is emerging and it is concerned with managing complexity. Nothing…
Complexity management
Innovation sometimes becomes its own enemy. A new discipline is emerging and it is concerned with managing complexity.
Nothing highlights the dilemma of change more than the recent video that went viral of a 4-year old kid that is crying after an iPad update. The kid is bawling and when asked what is wrong he shouts that everything has changed. Why this is such a pertinent case study is that the primary consumers of high end devices such as iPad's are not always who is buying them and to update a look and feel to be relevant to a wider base — often alienates the customer. Surely we can say that this is fine and affects maybe 1% of our customer base — but the challenge is that this video went viral, was viewed at last count more than 5 million times and has become the poster for a new update that is meant to boost revenues and grow the appeal of the Apple IOS brand.
But what to do? The mantra of "Innovate or die" is resounding in the boardrooms of most major corporations and it has got to the point where one innovation after another is setting the pace of development. CIO's have moved from being Chief Information Officers to Chief Innovation Officers and it is difficult to find sales people in most major companies as they are spending more time on being trained on what is new — than necessarily spending time selling to the customer.
What is even better is that customers are more often telling the large corporates what they are capable of and the task of sales people has become to connect users to the relevant technical staff in their organisations.
If we went a step further and asked if this change and its
As we look towards the next cycle of global change being driven by global companies that
Globally there is a move towards quicker release cycles and product management is becoming more critical. If your service or product is the same as 90 days ago — then your consumer is wondering why you have not changed. One only has to try to find something that is not changing and
Reading Map
Where to go next.
Follow the thread, jump to a fresh signal, or step into the deep archive. These are discovery paths through the body of work rather than claims about readership popularity.
Continue the thread
The nearest essays in the chronology, useful when you want to keep moving with the current line of thought.
Fresh signals
Recent essays from the archive for readers who want the newest edge of the map.
Deep archive
Older, less-travelled essays that deserve another pass through the reader’s hands.
Open another territory
Choose a larger field of inquiry when the current essay opens more than one door.