Increasingly, companies are looking for their future growth in emerging markets. Up to now, the recommendation has been that the only way companies can prosper in these markets is to relentlessly cut costs and accept profit margins close to zero. However, companies that are successfully cracking these markets realize that opportunities in these regions don’t […]
Year: 2022
Adding economic value
When you study economics, you learn that the price of a good or commodity is determined at the point where there is a balance between the supply and demand for that good. If more people demand it, then the price is higher; and when less is supplied, the price is also higher. The challenge in […]